Music

MUSIC

"COMES BACK TO THE MUSIC"


THE VERY PULSE OF OUR BUSINESS

Haines Co, now standing as a multi-award winning, global digital marketing agency, was in fact made with music in mind...


Upon successful lead generation and video content strategy for himself as a DJ, Founder and CEO, Lloyd Haines then went onto produce digital campaigns for his events company in clubs across the UK. He soon realised that packing out clubs with purchased tickets in cities he'd never been to, using Meta ads alone, meant that he could do the same for the corporate world.


It was as if the accelerated growth of the two industries had the same BPM, given how smooth a transition this proved to be and our first dance music label was launched asHaines House.

STREAM OUR RECORD LABEL

UK'S BREAKTHRoUGH ARTIST

After a HypedIt Global Top 30 and Traxsource Global Top 50, the sounds of Haines House could be heard country to country with radio play from Ibiza Global Radio, CoolFM, Radio Raheem, and Kiss FM, whilst Lloyd Haines hosted shows for The Zoo Project Ibiza on The White Isle and the UK, as the sole Ambassador.


Soon followed by our urban focussed label launch,Outlaw World began distributing records after two sell out clothing drops, connecting hip hop and fashion since 2018. Since 2021, Outlaw has amassed 1.5M+ streams & views, releasing independent artists of the UK, USA, and Nigeria.


Lloyd Haines' debut mixtape on the label racked up a quarter of a million streams and gained heavyweight support in the press with 50 Cent's This Is 50 naming it "The hardest introduction of the year" and RedX Magazine titling Haines as the"UK's breakthrough Artist."


The label truly cemented its place in the rap game when UK-Top 40 charting Grime and Garage legend, Maxwell D co-signed Lloyd Haines, releasing 'Confessions' in 2023 amidst multiple overseas performances.


The panda label merges RnB with Afrobeats and Hip Hop with Ama Piano to produce industry certified hits that have graced the airwaves of BBC Radio 1 Xtra, BBC Radio Wales, with guest speaker slots on KISS FM.


Lloyd Haines writes for many independent artists in the music scene, and has beat credits crossing genre boundaries and geographical borders, signifying his versatility and meticulous ear for music production.

ARTIST SLOTS

NOTABLE LABEL MOMENTS

First UK artist announced, jspeakz with 'right now'

With an impeccable visual by WVTSS that combined cinematic motion graphics and gritty UK

Debut Mixtape Surpasses 400k

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Lloyd Haines BEGINS WRITING WITH ANGEL

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This Is 50 Name Matrix "Hardest Introduction Of The Year"

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Lloyd Haines is Named UK Breakthrough By RedX

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Outlaw Releases First Afrobeats Artist In Nigeria, SCOTTY

Hailing from Lagos, Scotty joined the label as our first ever international artist

Grime & Garage Legend, Maxwell D Co-Signs Lloyd Haines

Inspired by the single and short following fourth studio album by Usher, 'Confessions' tells the truth of the grind to the top by multi-internationally touring musicians as they juggle home life and relationships with sellout crowds and silverware. A production by London based, 5five2, Lloyd Haines teams up with grime and garage legend, Maxwell D for this first of its kind trap and R&B masterpiece...

Confessions Spun On BBCR1Xtra

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LLOYD HAINES PERFORMS 'MEDICINE' LIVE ON C-BLOC SESSIONS

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Lloyd Haines & Original Memzee Release 'Say Nadda'

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2024 VISUALS COMMENCE WITH 'IN LOVE AGAIN' DIRECTED BY DEADLY R3AL

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Lloyd Haines BEGINS WRITING WITH AYO BEATZ

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LLOYD HAINES SUPPORTS NOT3S, WITH JIMBO

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